Overview
Taska Media is an independent Australian media strategy, planning and buying agency with over 20 years of industry experience across television, radio, digital, programmatic, audio, out-of-home and performance media. We help brands develop data-driven marketing strategies that balance short-term performance with long-term brand growth. Unlike many agencies focused solely on walled-garden platforms, Taska Media specialises in creating integrated media ecosystems that combine search, social, programmatic display, connected TV, digital audio, outdoor advertising and traditional media to maximise efficiency across the entire consumer journey. Our approach is centred on audience-first planning, measurable outcomes and transparent strategic advice, helping clients achieve stronger commercial results while reducing media wastage and improving overall return on investment.
Services
- Media Strategy & Planning
- Traditional Media Buying (TV, Radio, Outdoor, Print)
- Programmatic Advertising (Display, Video, Native, CTV & Audio)
- Digital Out of Home (DOOH) Strategy & Buying
- Connected TV (CTV) & BVOD Campaigns
- Digital Audio Advertising
- Audience Targeting & Data Strategy
- Campaign Management & Optimisation
- Marketing & Media Audits
- Retail & FMCG Media Strategy
- Tourism & Destination Marketing Strategy
- Lead Generation Campaign Strategy
- Attribution & Media Performance Analysis
Ideal Client
Taska Media works best with organisations seeking strategic media expertise rather than simply media buying services. We typically partner with medium-sized businesses, enterprise organisations, tourism operators, event promoters, retail brands, FMCG businesses, property groups and professional service firms.
Ideal Projects
- Annual media strategy development
- Brand awareness and market expansion campaigns
- Retail and FMCG product launches
- Tourism and destination marketing campaigns
- Event and festival marketing campaigns
- Multi-channel media planning and buying
- Programmatic advertising and audience targeting projects
- Businesses looking to diversify beyond Google and Meta advertising
Typical Budget Range
- Strategy projects: $5,000–$15,000
- Media planning and campaign projects: $15,000–$100,000+
- Annual media management and consulting: $25,000–$250,000+
- Media investment managed: $50,000–$5 million+
Regions Served
Australia, New Zealand, APAC, United Kingdom, North America (selected projects)
Links
www.taskamedia.com.au LinkedIn: www.linkedin.com/in/christiansimontm
Taska Media is an independent business and one of Crittiks’ strategic partners. Crittiks makes the introduction; Taska Media provides its own services and sets the terms of its offer.